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Blogging for Business Awareness

So, what is blogging and how does it help create awareness of your business?

Blogging is defined as an online diary; or thoughts published on a Web page, and started as a word shortened for weblog (as in “web-log” or online journal).

Nowadays most people have either heard of them, read them, or have created their very own. Blogs or blogging has become very popular on the internet recently.

Blogging is often thought of as something fun to do, a hobby, or in thinking and reflecting on your experiences on any chosen topic. And even though the most common usage is still for personal reasons, many businesses now realize the power of blogging can often help raise awareness in their business lives, too.

Sharing knowledgeBlogging is a great way to share knowledge with your readers. It’s also a great platform for asking questions, interacting, connecting, communicating, sharing information, and setting the tone on a personal note. In other words, it can help your audience get to know you a little better personally (which builds in the “know you, like you, and trust you” factor).

Blogging can help in building community among different types of people, too. Blogging can be a great way to meet business partners. Some of the top industry experts say they use blogs to create opportunities for their corporations by developing educational, entertainment, health care, and government partnerships.

Another benefit of blogging is that it can help increase visits to a website, which is great for marketing. What better way to get people to your site than by sharing some great industry (or personal) information? Blogs are practical everyday tools, just like email. But, whatever your blog is used for, it can help you out in a positive way. Blogging has definitely become professional in its use – whether for personal or for business. So go out and start your blog today!

In fact, check out our personal blog (all about small town living) at

Need help developing yours? Contact us today! We would love to help you in creating your vision!

To your hugely prosperous success!
Carmen Wisenbaker
WordPress Webmaster, Master Certified Optimization Expert, Certified Social Media Expert

Website and Blog Design, Blogging Campaigns, and Social Media Marketing in Humble, TX 77338 | Kingwood, TX 77339 | Atascocita, TX 77346